Are you sure that your customers are talking about your brand? If so, what are they saying, and to whom are they telling the stories?
Word-of-mouth marketing promotes and influences conversations about your business. Through this, you’re receiving more high-quality views from customers who are farther along in the purchasing process, in addition to an increase in traffic.
Here are… 𝟓 𝐖𝐚𝐲𝐬 𝐓𝐨 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐖𝐨𝐫𝐝-𝐨𝐟-𝐌𝐨𝐮𝐭𝐡 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 🗣💯
1. 𝐄𝐧𝐜𝐨𝐮𝐫𝐚𝐠𝐞 𝐎𝐧𝐥𝐢𝐧𝐞 𝐑𝐞𝐯𝐢𝐞𝐰𝐬 📝
In the digital age, people may look for a variety of product reviews on their laptops. These reviews matter! After a sale, monitor customer satisfaction to encourage repeat business. How you respond to unfavorable evaluations, which might have the same impact as positive ones, is also as important.
2. 𝐖𝐢𝐧 𝐓𝐡𝐞𝐢𝐫 𝐇𝐞𝐚𝐫𝐭𝐬 𝐖𝐢𝐭𝐡 𝐕𝐢𝐝𝐞𝐨𝐬 💚
Clients like sharing and viewing online video material. As long as it is funny, people will watch and share anything. It all boils down to attracting clients’ attention and showcasing the advantages of your services to them. If you come across as sincere and friendly, people will instantly connect with your brand.
3. 𝐄𝐧𝐜𝐨𝐮𝐫𝐚𝐠𝐞 𝐔𝐬𝐞𝐫-𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐞𝐝 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 (𝐔𝐆𝐂) ⚙️
User-generated content (UGC) describes content that people create and distribute about brands or products. It is authentic, inspires trust, and gives advertisers access to additional resources for advertising. It successfully increases sales by 20%, so aim to establish a strong sense of community.
4. 𝐏𝐫𝐨𝐦𝐨𝐭𝐞 𝐔𝐩𝐬𝐜𝐚𝐥𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐬 💪🏻
Outstanding customer service starts with providing high-quality products. A positive experience requires quick customer service, an easy purchase process, and products that live up to expectations. Always make sure that it is consistent with your branding as well.
5. 𝐑𝐮𝐧 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬 𝐖𝐨𝐫𝐭𝐡 𝐓𝐚𝐥𝐤𝐢𝐧𝐠 𝐀𝐛𝐨𝐮𝐭 👀
You cannot compel people to endorse your brand. Instead, you encourage it. What better way to start a conversation than by engaging in an intriguing activity? Introduce a highly sought-after product. Implement a campaign or give a present that is amusing. Promote a pricey or discounted item.
Never underestimate word-of-mouth marketing since referrals and recommendations have a significant influence. People frequently regard the advice of their friends and relatives as reliable. When their friends promote your items to them, they are more likely to make a purchase from you as a result. 🔥 #ESTRATegy #ESTRAT360 #360Marketing #360Digital #GrowFurther #StrengthenCustomerRelationships